The Motif Collection is an artisanal start-up, based on creating hand-made, personalised gift bags for all occasions. Being its Brand Ambassador, I am responsible for all creative output of the company, online and offline.
The name was conceived to allow the company to create a collection of pieces without the need to be tied down to one particular style. The lotus flower is a nod to the Founder’s Indian heritage, with the outline symbolic of a thread weaving in and out.
The business card was designed as a multi-purpose piece, which allows customers to view the company contact details whilst acting as a “clothing label” to inform customers on caring for their item.
Client: The Motif Collection
Services: Branding, Photoshoot, Marketing
